We got uncomfortable, so that you could get comfortable. We were uncomfortable with wires. Uncomfortable with awkward seams. With bras that you wanted to take off as soon as you walked through the door.
We were uncomfortable with fast fashion and trend-led designs. Uncomfortable with straps and waistbands that dug in, or worse still wouldn’t stay put. With sweaty fabrics and unnecessary fuss.
So instead, we got comfortable.
Comfortable with wire-free, seam-free,
stress-free. Comfortable with bamboo viscose, with unmatched breathability, with supreme buttery softness.
BAMBOO FIRST
Everything we make starts with bamboo. A natural powerhouse that’s at the heart of everything we do.
WIREFREE, ALWAYS.
Every.Single.Bra we make is wireless, and always will be.
MADE FOR LIFE
Products made to move with you through every stage, shape and story of life.
B CORP BACKED
WE KEEP IT CLEAN
All our fabrics are non-toxic. Safer for you.
CONFIDENCE IN COMFORT
Our 30-day Comfort Guarantee*: try it, wear it, and if you don’t love it - your money back. *T&Cs apply.
Naturally breathable, naturally moisture-wicking and naturally non-toxic, when it’s woven into viscose it becomes buttery-soft - a fabric that’s so gentle it feels four times softer than cotton. We use bamboo so our products can feel like the best, so that in turn you can feel your very best.
The Science of Softness
From our signature bamboo viscose to our industry-first, ground-breaking FreeMesh™, every fabric we design is engineered with your comfort in mind. Explore our Fabric Library and discover the materials that make Boody better.
Not Shopped
With Us Before?
With 15% off your first order, a 30-day Comfort Guarantee*, and endless rewards waiting for you in The Lounge, there’s never been a better time to introduce us to your top drawer and make Boody make of your everyday.
Intrigued? Come this way.
*T&Cs Apply.
We're Boody,
nice to meet you.
We got uncomfortable, so that you could get comfortable. We were uncomfortable with wires.
Uncomfortable with awkward seams. With bras that you wanted to take off as soon as you walked through the door.
We were uncomfortable with fast fashion and trend-led designs. Uncomfortable with straps and waistbands that dug in, or worse still wouldn’t stay put. With sweaty fabrics and unnecessary fuss.
So instead, we got comfortable.
Comfortable with wire-free, seam-free, stress-free.
Comfortable with bamboo viscose, with unmatched breathability, with supreme buttery softness.
We're Boody,
nice to meet you.
We got uncomfortable, so that you could get comfortable. We were uncomfortable with wires.
Uncomfortable with awkward seams. With bras that you wanted to take off as soon as you walked through the door.
We were uncomfortable with fast fashion and trend-led designs. Uncomfortable with straps and waistbands that dug in, or worse still wouldn't stay put. With sweaty fabrics and unnecessary fuss.
So instead, we got comfortable.
Comfortable with wire-free, seam-free, stress-free.
Comfortable with bamboo viscose, with unmatched breathability, with supreme buttery softness.
BAMBOO FIRST
Everything we make starts with bamboo. A natural powerhouse that’s at the heart of everything we do.
WIREFREE, ALWAYS.
Every.Single.Bra we make is wireless, and always will be.
MADE FOR LIFE
Products made to move with you through every stage, shape and story of life.
B CORP BACKED
WE KEEP IT CLEAN
All our fabrics are non-toxic. Safer for you.
CONFIDENCE IN COMFORT
Our 30-day Comfort Guarantee*: try it, wear it, and if you don’t love it - your money back. *T&Cs apply.
But Why Bamboo?
Naturally breathable, naturally moisture-wicking and naturally non-toxic, when it’s woven into viscose it becomes buttery-soft - a fabric that’s so gentle it feels four times softer than cotton. We use bamboo so our products can feel like the best, so that in turn you can feel your very best.
But Why Bamboo?
Naturally breathable, naturally moisture-wicking and naturally non-toxic, when it’s woven into viscose it becomes buttery-soft - a fabric that’s so gentle it feels four times softer than cotton. We use bamboo so our products can feel like the best, so that in turn you can feel your very best.
The Science of Softness
From our signature bamboo viscose to our industry-first, ground-breaking FreeMesh™, every fabric we design is engineered with your comfort in mind. Explore our Fabric Library and discover the materials that make Boody better.
The Science of Softness
From our signature bamboo viscose to our industry-first, ground-breaking FreeMesh™, every fabric we design is engineered with your comfort in mind. Explore our Fabric Library and discover the materials that make Boody better.
Not Shopped
With Us Before?
With 15% off your first order, a 30-day Comfort Guarantee*, and endless rewards waiting for you in The Lounge, there’s never been a better time to introduce us to your top drawer and make Boody make of your everyday.
Intrigued? Come this way.
*T&Cs Apply.
Not Shopped
With Us Before?
With 15% off your first order, a 30-day Comfort Guarantee*, and endless rewards waiting for you in The Lounge, there’s never been a better time to introduce us to your top drawer and make Boody make of your everyday.
Intrigued? Come this way.
*T&Cs Apply.
